By Annie Nelson, Founder, American Soldier Network
Throughout my life, I have been blessed to befriend some amazing men and women in military communities. They often do not just serve our nation while on active duty, but continue to do so long after they hang up their uniforms. Many of them strive to support their fellow veterans with their free time, some through their employers, and still others as entrepreneurs who create new businesses that serve our nation.
I was fortunate to recently interview two of those veterans who are successful entrepreneurs – Scott Brauer a retired Navy SEAL, and Mark Holtzapple, PhD, a professor at Texas A&M. They have partnered up on a new business called NozeSealTM that addresses sleep apnea, a growing critical health concern for active-duty members, veterans, their families and friends.
I sat down with Scott and Mark to ask them a few questions about their latest endeavor below:
Annie Nelson: Scott, why is sleep apnea such a hot topic?
Brauer: Annie, there are over 25 million Americans suffering from sleep apnea, and likely another 10 million undiagnosed. The situation has been getting worse, especially within the military. A recent study shows that since 2005, there is a 30-fold increase in active-duty military members diagnosed with sleep apnea. In general, sleep disorders originate from a wide range of common issues found in the veteran community, such as sleep deprivation, chronic stress, depression, anxiety, pain, tinnitus, Post-traumatic Stress Disorder (PTSD), Traumatic Brain Injury (TBI), toxic pollution, emotional trauma, substance abuse and even substance withdrawal.
Nelson: What are the health impacts of sleep apnea?
Brauer: Poor sleep leads to many negative health effects, such as obesity, depression, irritability, high blood pressure, diabetes, lower sex drive, suppressed immune function, heart attack, heart failure or stroke. New studies are emphasizing the negative effects of sleep apnea on the health of the heart and the brain. A recent study showed that patients with severe, untreated obstructive sleep apnea (OSA) had a significant increase in the number of both fatal and non-fatal cardiac events. The risk factor was nearly 3 times higher than normal! A key intervention for patients with severe OSA is treatment with positive airway pressure (PAP) therapy for greater than 4 hours per night, which significantly reduces incidences of fatal or non-fatal cardiovascular events.
Nelson: What are the challenges with PAP therapy?
Brauer: Frankly, it can be a nightmare for many. The most frequently reported reason for discontinuing PAP therapy are side effects – leaks, discomfort and pain, facial marks and rashes, hair damage, anxiety and claustrophobia – which are experienced by approximately two-thirds of PAP users. By far, the most common complaint is leaks. Patients attempt to correct leaks by over-tightening the straps holding the mask in place, leading to the other side effects previously mentioned. Additionally, the PAP device compensates for leaks with higher air flow rates, which reduces nasal humidity contributing to nasal irritation, dryness and congestion. Leaking masks can cause eye irritation, infections and even swallowing air from increased PAP air pressures. All of these difficulties lead nearly half of those prescribed to use a PAP device to not comply with their doctor’s therapy, often quitting entirely.
Nelson: How can we improve PAP compliance?
Brauer: Results improve significantly by fitting masks properly and modifying a patient’s usual sleep position to reduce leaks. Minimalist masks – like a nasal mask or nasal pillow – can reduce air leakage and diminish claustrophobia. To improve comfort, seals and quietness, manufacturers continue to develop innovations for PAP masks and comfort accessories that minimize contact. Some of these innovative solutions include new nasal pillows, cushions, liners, wraps and accessories that eliminate headgear.
Nelson: Mark, what led you to invent NozeSeal?
Holtzapple: On my honeymoon, my wife informed me that I gasp for air in my sleep. Like most spouses, being woken nightly by snoring and gasping does not contribute to a happy marriage. After some prompting from my wife, I took a sleep study. Finally, after some struggles getting a proper diagnosis for sleep apnea, I received a PAP of my own. I quickly learned just how uncomfortable they are. On my second night, frustrated by excessive leaks, I threw my mask against the wall and shattered it!
Fortunately, on the third night, my respiratory therapist gave me a nasal pillow to try. It leaked, but in a manageable way. I invented a way to hold the nasal pillow in place during the night using an adhesive that stuck it to my nose, keeping it in place all night! After many refinements and filing some global patents for our highly engineered, yet simple and elegant solution, the NozeSealTM adhesive strip was born! Since last fall, Scott and I have assembled a terrific team to scale up our business for the many patients who suffer from sleep apnea.
Nelson: What has been your greatest accomplishment thus far?
Holtzapple: Nearly every week, our NozeSeal team gets a new 5-star review like this one:
“I have suffered with uncomfortable CPAP masks for years and have had my sleep destroyed. NozeSeal is the best product on the market. No strap marks or bruises on my nose, no painful magnet attachments, no hair loss from head gear friction and no constant adjustments to eliminate mask air leakage. I can finally sleep in comfort and turn over as often as I need to with ease. I am so happy!!!!”
These heart-felt messages truly inspire us to do our best every day to make a difference in patients struggling with sleep apnea!
Nelson: What can folks expect from NozeSealTM?
Holtzapple: The NozeSealTM adhesive strip is easy-to-use, inexpensive and compatible with any commercially available nasal pillow. We are blessed to deliver on our motto: “No Leaks, No Straps, Just a Great Night’s Sleep.” Please try one of our trial packs!
Just a few months ago, I learned of a young USMC veteran, married with a wife and young children. One day he was at the Houston Astro’s baseball game and the very next morning, he never woke up. He had passed away from sleep apnea. This is a silent killer, one to be taken seriously. Men and women alike should not brush it off. I’m thankful we have people like Mark and Scott who are striving to make this condition easier to live and sleep with. To learn more, visit NozeSeal.com.