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The Motorcycle Club Helping Wounded Veterans

LifestyleWellness

The back of an American Infidels motorcycle club member jacket displayed on man in group of other riders greeting each other in a room

By Kellie Speed

What started out with two US Marine veterans in Massachusetts looking for a way to help fellow veterans has turned into a federally recognized war veteran organization with numerous nationwide charters.

“The motorcycle club culture was founded on veterans so we were only trying to get back to our roots,” said James Crosby, who co-founded the American Infidels Veteran Motorcycle Club with Matt Nelson. “We have been able to give people that have lost their way purpose in life and that purpose being in the community and watching out for the people that they care about whether it’s people in the club or their family.

We constructed the Club based on three major points of people’s lives – family, work and club. Those are the three major things that you need to be fully invested in in your life. If you are going to be in the Club, you’re going to need to be able to give the same type of effort to all of these. We were just trying to take the approach that we care and we were able to create this environment that people want.”

Whether the American Infidels Veteran Motorcycle Club is organizing nationwide runs for fallen warrior brothers like Mike “Wildman” Kennedy, Rob “Tinkle” Richards and Stephen “Jackel” Jackel, their mission is simple – honor the many freedoms we enjoy, which are “a direct result of the bloodshed on the battlefield by the warriors that have come before us.”

“When I was in Iraq, this was something I had talked about with one of my buddies, Staff Sgt. William Callahan, who unfortunately ended up dying, so he’s part of this story,” Crosby said. “With the American Infidels, Matt and my goal was to create something – a purpose for people, for a portion of the population that signed up to do more for others and to be part of something bigger than themselves. What we do with the Club is we teach people how to get involved in their community and take care of each other. Semper Fi, always faithful – you don’t know what it truly means until you get out. You have no idea what you just signed up for because you just joined the biggest group of families. We are empowering people to stand up, have a voice and work with each other and that’s just what we have done with the Club.”

The Club provides numerous undertakings on behalf of our nation’s veterans. “Each charter must accomplish the mission to stay in the organization or they will be removed,” Nelson added. “Some do free hunting trips, motorcycle runs and benefits that give directly to wounded vets or other vets causes, suicide prevention, career help through our network of friends, politicians and advocates, legal help, navigating healthcare available to vets, and on the day-to-day, we are supporting each other and fellow vets through the hard times of life. That’s probably the most underrated yet most beneficial. Getting people to socialize and help network before the real hard times come upon someone.”

Nelson worked to have the American Infidels Veteran Motorcycle American Infidels motorcycle club members on a ride with several riding together in row Club become federally recognized. “Due to our membership criteria, we decided to file officially and follow the federal regulations in regards to 501c19 War Veterans’ Organizations,” he said. “There are two types of 501c19 veterans’ organizations – war veterans’ and veterans’ organizations. We keep 90 percent war time veterans and 10 percent “other,” which includes non-war time veterans and patriots. To put it in a common analogy, we are a step above the American Legion because the Legion is a veteran’s organization, not a war veteran’s organization. Being the latter, we are able to issue tax deductible receipts for donations to our organization without the need for a secondary 501c3 regular type charity with more specific guidelines.

It’s a lot of red tape that we’ve done on our own and have recently contracted out to professionals. My proudest moment as one of the founders is when the brothers accomplish a mission. No matter how small. Especially when it’s helping a brother or sister vet in crisis. It’s not easy and it’s urgent so the ability for our network to react is extremely rewarding. Sadly, sometimes we hear of things too late or we just can’t affect the situation in a positive way. Those are the hardest and most discouraging moments. It’s a double-edged sword. Secondarily, when there are great social events and you can see the crowd and brothers having a great time.”

Making Time for All the “Lasts” Before You PCS

LifestyleMilitary Spouse

article author and her two small children posing on beach boardwalk

By Kristi Stolzenberg

Monday night, 7:30, mid-April, along with half a dozen other parents I’ve never met, I’m sitting in one of the many metal folding chairs lining the mirrored wall of a dance studio. I’ve got a nice social distance around me because in order to make sure dinner happened before class, I postponed my desperately needed post-run shower. This isn’t unusual (the shower postponement), but because I completely forgot it was Parent’s Night at our daughter’s dance studio, instead of waiting for her in the safety and solitude of my car, I find myself awkwardly sitting amongst strangers trying to mask my sweat, smell and dry, prickly legs which are on full display thanks to the running shorts.

Feeling really great about my self-care and parenting, I enthusiastically jot down notes as the dance instructor outlines the details of the end-of-year recital—where to be and when, instructions on makeup and hair, song title—hoping the passion with which I take notes will help me earn back some parenting points and salvage the first impression I’m making. Then the instructor asks the line of parents for a volunteer to help backstage at the recital—essentially herd the sequin-clad cats, make sure they’re buttoned up in their costumes, and touch up hair and makeup.

Please understand that I am not “that” dance mom. Our daughter loves it, and she’s a brilliant dancer, but it is her own thing. I’m not the type to tell her to put more energy into her leap thingy on counts seven and eight. My ballet buns have never won awards. And I’m pretty sure when I did her makeup for photos last year, the instructor or another mom completely redid it. I’m not exaggerating when I say we showed up to her first recital with her ballet costume still wadded up in the bag it came in, and when I walked in and saw everyone else’s moms had fluffed their tutus, hung them in garment bags, and neatly bagged hair, makeup and tights in separate pockets, I knew I was the weakest link in that room.

I paint this three-paragraph story to explain why I did what I’m about to tell you. After three Mississippi’s of silence, I raised my hand. I volunteered to be dance mom or backstage mom or whatever it’s called. I did this not because I’m qualified. And I certainly didn’t do this because I have time just lying around—I didn’t even have time to shower on a routine Monday. In fact, there probably isn’t a worse time for me to take on a responsibility that is going to stress me out. The recital, as it happens, falls right smack dab in the middle of our PCS—literally right in the middle.

I absolutely did not need one more thing on my plate. But I did it, willingly. Why? Because after last year’s recital, our daughter begged me to be the mom backstage. It is something important to her, and she is important to me, so I am making time not only for her to dance in her last Virginia recital, but to get way out of my comfort zone to make it memorable for her.

And when it comes to those “lasts” leading up to a PCS—the goodbye parties, the “real goodbyes” to the close friends (which are becoming more dramatic with each year as we near the teens), and the last dinner at your favorite place, every parent will tell you that they run a tight race with all the lasts at the end of the school year—award ceremonies, field days, class parties, field trips, yearbooks, and thank you gifts for every last faculty member at the school (P.S. this last one should also be read sarcastically).

The packing and planning and house hunting and selling that go into a PCS—even one just five hours away to a place we’ve already lived once—take up a lot of headspace. And you know “a lot” is an understatement. When you have to dedicate so much memory and critical thinking to things as wild as, “Make sure to put a do-not-pack sticky note on the litter box,” or pulling the old towels out of the linen closet so you can use those after everything is hauled away and trash them on your way out, there isn’t a lot of brain power or energy left to dedicate to really being present (or presentable) at all these lasts. In fact, I just realized as I typed that last line, that I now need to not only figure out what a dance mom wears—recital-worthy dress or jeans and a t-shirt—but I need to also make sure whatever it is doesn’t get packed…along with all of our daughter’s dance costumes.

But here are a few lessons along the way that prove that while you might have 47 tabs open in your brain at all times during a PCS, it’s worth carving out time for the lasts before you pull away from your duty station for the last time:

Your kids will remember what you made time for and what you didn’t. If you’re doing it right, your kids don’t know a fraction of the stress and strategy that go into PCSing. They just know that you didn’t have time for their game or awards ceremony or to set up a last hangout with their friends.
You’ll always regret it if you don’t hit your favorite pizza place, curry place, park, running trail, or visit with a friend one more time. If you’re tempted to skip any of these, just remember how unfinished moves felt during COVID. If you didn’t move during COVID, ask someone who did. If I could travel anywhere right now for 24 hours, I would be back in Iwakuni eating eggplant curry, level six with garlic naan at Devi, and then I would spend the rest of my day buying up all the blue and white pottery in Yamaguchi prefecture.
You’ll miss it when you’re gone. I don’t care how badly you want to leave a place; you will always miss pieces of it—whether the people you knew, the places you frequented, or just who you were as a family there. Don’t be so set on leaving that you deprive yourself of just one more memory.

Maybe you’ll look like a living public service announcement for the importance of self-care, maybe you’ll be distracted, and you’ll definitely be exhausted and unsure of whether you’re coming or going but show up. Do all the lasts. Soak it up. Make the time, take pictures, give hugs, make a few more memories for the road, and, if I’ve taught you nothing else, prioritize showering before leaving the house whenever you can.

Source: MilitaryOne Source

Hope For The Warriors launches podcast to broach topics impacting military families today

AdvocatesWellness

With a goal of restoring stability, strength and community to military families, Hope For The Warriors has expanded its array of outreach to include a monthly podcast.

For over 16 years, the national nonprofit has been serving the post-9/11 military community; including, service members, veterans, military families, caregivers, and families of the fallen across the country in all branches of service.

The mission of the monthly Hope For The Warriors Podcast is, through open conversations and honest dialogue, to learn more about the topics that are most impacting the military community.

The podcast is hosted by Hope For The Warriors Communication Specialist Kate Dudley, a military spouse who is a former television news reporter.

“We are so excited to bring you more open and honest conversations with America’s heroes. HOPE – it’s what our military community needs today,” shares Dudley.

The first podcast features Hope For The Warriors’ CEO and Co-Founder, Robin Kelleher, explaining what led her and other military wives to start the nonprofit over 16 years while stationed at Camp Lejeune in North Carolina, and how the organization continues to adjust to support the everchanging needs of military families.

To listen visit, hopeforthewarriors.org/newsroom/podcasts/.

“We know firsthand the daily struggles that are impacting the military community right now,” shares Kelleher. “We feel it’s our duty to not only share the struggles but the success stories of those in the military community. We want to educate civilians of the sacrifices military families make and inform military families that they’re not alone and Hope For The Warriors is here for them.”

A new podcast will be released the first Thursday of each month and is available for download on Apple, Spotify, and ACast. To listen to the Hope For The Warriors podcast, visit hopeforthewarriors.org/newsroom/podcasts/

For more information, visit hopeforthewarriors.org, Facebook, Twitter or Instagram.

About Hope For The Warriors: Founded in 2006, Hope For The Warriors is a national nonprofit dedicated to restoring a foundation of stability, strength and community for post-9/11 veterans, service members and military families. Since its inception, Hope For The Warriors has served over 159,000 through a variety of support programs focused on providing financial, career and educational stability; physical and emotional strength; and social support that builds community. One of the nonprofit’s first programs, Military Spouse and Caregiver Scholarships, has awarded 210 scholarships to caregivers and families of the fallen. For more information, visit hopeforthewarriors.org, Facebook, Twitter or Instagram.

How Sports Serves Our Veterans

DisabilitySportsWellness

John Register on top of snow covered mountain

By John Register

In 1948 Dr. Sir Ludwig Guttman, who escaped Nazi Germany and found solace in Stoke Mandeville, England, became the father of disability sport and, eventually, the Paralympic Games. His goal was to return spinal cord-injured WWII veterans to a healthy and active lifestyle using sport as the tool. The practice continues to this day with hundreds if not thousands of disability sports groups supporting wounded, ill and injured service members who have been injured on the battlefield or off.

I was fortunate to be the founder of the United States Olympic Committees Paralympic Military Sports Program in 2004. It began a lifelong pursuit of using sport as the conduit to healthy, active lifestyles both for the military and civilians.

I had a passion for this work for at least two reasons. First, I was a product of it. Though the programs I outlined were not in existence, I used sport as a tool for my recovery and, in the process, made two Paralympic teams.

Second, the relationships I forged during my time in the Army’s Community and Family Support Center (CFSC) under the tutelage of the best boss I ever had, Colleen Amstein, prepared me for building this program with familiar commanders who had once welcomed me to their military installations when I was the associated director for the Better Opportunities for Single Soldiers Program, or (BOSS).

Contrary to the belief that this program was easy to build, it was not. If you remember, in 2004, Americans were unsure if they wanted to defend the new war. Debates were high about whether WMDs or weapons of mass destruction existed.

This was supposed to be Dad’s war, and over in a matter of days, just like Desert Shield/Desert Storm. When casualties, primarily amputation, began to overrun Water Reed Medical Center, military commanders did not know how to build a program centering on injured veterans who had fought for our freedoms. We’re now fighting to rebuild their lives.

In my 15 years of building these programs, let me share why sports are essential for both military injured and civilians with disabilities.

Belonging: The greatest observation I made was that every service member, no matter how limited they were by their disability, first longed for reconnection to the unit they left behind. There was a sense of abandonment. They felt as if they had left their buddies on the battlefield.

Overwhelmingly there was a consensus to get back to the battlefield.

Maslow’s hierarchy of needs has our basic needs at its base: food, shelter and clothing. But underneath it all is belonging.

Injured service members begin to find a new community when sports are introduced. They are healing together, and sports have become the conduit to the community. I witnessed service members who were reluctant to play a sport, time and again, become that sport’s number one cheerleader.

Confidence: A person with an acquired disability may not know their new capabilities. Why? Because they are dealing with a new set of data points. In my keynote speech, “Amputate Fear: Hurdle Adversity, Embrace Your New Normal Mindset,” I share that the NNMS begins with rebirth. We have to relearn how to function by adapting to our new environment.

Sports like sitting volleyball, wheelchair basketball and goalball are team sports allowing service members to test their skills and grow in their new environment. Each session increases their confidence in their abilities. Eventually, they become strong enough to do the sports independently or find the confidence to try other activities. Some athletes even pursue a higher level of sport and make Paralympic teams.

Self-Identity: I believe one of the most remarkable outcomes of sports for the service-connected person is understanding who they are.
When a person has an acquired disability, they have to work through societal stigma. All of our lives, we are shown images of people with disabilities who are perceived as less than others in society.

In the movies, people with disabilities are villains. At the end of October, we see ghosts, goblins and goons come out for Halloween. Have you noticed that many are disfigured? Many have disabilities, or what some may call deformities. Others have hidden disabilities like mental health conditions.

When a person transitions from being temporarily abled-bodied (TAB) to disabled or “disfigured,” they wrestle with the fact that they are not the character they have been accustomed to seeing portrayed by society.

Sports help to normalize disability. People begin to walk confidently by challenging the status quo through physical actions — their mental acuteness returns. There is work to get to this “resolve” moment, and sport brings us back to that identity of not caring how other people view us. We walk with confidence in knowing who we are because we have done the work of learning our new capabilities because of sport.

Two programs that helped me in this regard were kayaking on the San Marcos River and single rowing on Lady Bird Lake in Austin, Texas.

I wonder if Sir Ludwig Guttman understood the depth and vastness of his work, as he primarily focused on spinal cord injuries. But through his vision, I was inspired to continue his legacy of using sports for all those who need to embrace a new normal mindset.

The Navy SEAL Approach to Persistence, Resilience and Success

CareerLifestyle

man at desk giving thumbs up towards computer screen

By Jeff Haden

Success never comes down to just one thing. Intelligence, talent, experience, education and even luck all play their part. But often, what separates success from failure is perseverance. Keep going, and you still have a chance to succeed; quit, and all hope of success is lost.

Even so, when things get difficult, and the odds of success seem bleak, doubt naturally sets in and slowly — although sometimes very quickly — drains away your willpower, determination and motivation.

And then you quit. Which means you failed. (At least in this instance.)

That’s why most people try to push away self-doubt. They know that confidence is key. So, they put their blinders on, stay positive, stay focused…until that moment when a challenge straw breaks the confidence camel’s back, and doubt, as it inevitably does when you try to accomplish something difficult, creeps in.

So how do you avoid self-doubt? You don’t.

Doubt is normal. Doubt is part of the process. We all question whether we will actually accomplish something difficult while we’re doing it.

As retired Navy SEAL Sean Haggerty told me, there’s a big difference between doubt and failure:

“Don’t confuse doubting yourself with accepting failure. The best thing I did was to decide that I was going to go to the absolute extreme, even if I doubted myself. I basically told myself that no matter what, I wouldn’t quit. I doubted myself a number of times, but then I put [it] away and thought, ‘If I fail, I fail…but what I will never do is quit.’”

That attitude pushes you past a limit you think you have…but you really don’t.

Instead, doubt is just a sign of difficulty. Doubt doesn’t mean you can’t do something or won’t do something. Doubt just means you need to figure out a way to keep going.

One way, especially when you feel overwhelmed, is to keep your world small. According to Andy Stumpf, a retired Navy SEAL and SEAL instructor, there are two ways to approach the BUD/S (SEAL training) program:

One is to see it as a 180-day program and, by extension, to see Hell Week — the defining event of the program — as a five-day ordeal. (Hell Week typically starts Sunday evening and ends on Friday afternoon; candidates get about two hours of sleep on Wednesday.)
The other is to just think about your next meal.

As Stumpf says:

“They have to feed you every six hours. So, if I can stack six hours on six hours on six hours and just focus on getting to the next meal, it doesn’t matter how much I’m in pain, doesn’t matter how cold I am. If I can just get to the next meal, get a mental reprieve and mental reset, then I can go on. If you can apply that resilience to setting and approaching your goals from digestible perspectives, you can accomplish an insane amount.”

When you’re in the middle of Hell Week, and you’re cold, exhausted and sleep-deprived, making it through the next few days seems impossible. It’s too long. Too daunting. Too overwhelming. No amount of self-talk can overcome that level of doubt.

Stumpf knew that. He knew he couldn’t imagine making it through five days.

But he could imagine making it to his next meal, which turned a major doubt into a small doubt.

Doubt was just a sign he needed to figure out a way to keep going. And he did.

See self-doubt not as a sign that you should quit but as a natural part of the process. See self-doubt as a sign that you need to adapt, innovate or optimize. Not as a sign that you should consider quitting but as an early warning sign indicating it’s time to figure out a way to keep going before those doubts grow so large that you do quit.

Doubting yourself? That just means you’re trying to accomplish something difficult.

So, see doubt as a good thing because doubt is a natural step on the road to success.

Jeff Haden is a keynote speaker, ghostwriter, LinkedIn Top Voice, contributing editor to Inc., and the author of The Motivation Myth: How High Achievers Really Set Themselves Up to Win.

Oldest living Pearl Harbor survivor marks 105th birthday

GovernmentLifestyle

By Kevin McGill, The Associated Press

NEW ORLEANS — Flag-waving admirers lined the sidewalk outside the National World War II Museum in New Orleans on Wednesday to greet the oldest living survivor of the Japanese attack on Pearl Harbor as he marked his upcoming 105th birthday.

“It feels great,” Joseph Eskenazi of Redondo Beach, California, told reporters after posing for pictures with his great-grandson, who is about to turn 5, his 21-month-old great-granddaughter and six other World War II veterans, all in their 90s.

Eskenazi turns 105 on Jan. 30. He had boarded an Amtrak train in California on Friday for the journey to New Orleans. The other veterans, representing the Army, Navy and Marines, flew in for the event.

(Pictured) World War II veteran Joseph Eskenazi, who at 104 years and 11 months old is the oldest living veteran to survive the attack on Pearl Harbor, sits with fellow veterans, his great grandchildren Mathias, 4, Audrey, 1, and their grandmother Belinda Mastrangelo, at an event celebrating his upcoming 105th birthday at the National World War II Museum in New Orleans, Wednesday, Jan. 11, 2023. (Gerald Herbert/AP)

They were visiting thanks to the Soaring Valor Program, a project of actor Gary Sinise’s charitable foundation dedicated to aiding veterans and first responders. The program arranges trips to the museum for World War II veterans and their guardians.

Eskenazi was a private first class in the Army when the attack occurred. His memories include being awakened when a bomb fell — but didn’t explode — near where he was sleeping at Schofield Barracks, reverberating explosions as the battleship USS Arizona was sunk by Japanese bombs, and machine gun fire from enemy planes kicking up dust around him after he volunteered to drive a bulldozer across a field so it could be used to clear runways.

“I don’t even know why — my hand just went up when they asked for volunteers,” Eskenazi said. “Nobody else raised their hand because they knew that it meant death. … I did it unconsciously.”

He was at the Army’s Schofield Barracks when the Dec. 7, 1941, attack began, bringing the United States into the war. About 2,400 servicemen were killed.

Eskenazi and his fellow veterans lined up for pictures amid exhibits of World War II aircraft and Higgins boats, designed for beach landings.

Read the complete article on Military Times.

Cheeriodicals: Team Building That Matters

BusinessWellness

cheeriodicals team building group holding magazines

Cheeriodicals recently delivered personalized cheer-up duffel bags containing patriotic and convenience items to VA Hospitals, which included our current issue of U.S. Veterans Magazine.

About Cheeriodicals
Cheeriodicals provides a one-of-a-kind corporate team building experience focused on corporate social responsibility. Our Team Building that Matters concept is a turnkey, meaningful celebration on a local and national level.

We flawlessly execute an impactful, user-friendly event to unite your team while ultimately making a difference for those who could use a dose of cheer.

For more information about Cheeriodicals visit, https://cheeriodicals.com/

Challenge Accepted: Mastering Military Transition

LifestylemilitaryTransitioning

“Women veterans are a strong group of people. They worked hard, deployed, raised families and sacrificed their time, energy and selves to earn their ranks, titles and places in history books that have not yet been written.

Women have great instincts and deserve a seat at every table, in every boardroom, at every town hall meeting and at any discussion where decisions need to be made. Women have always been an integral part of society and [the] future of the world. It’s time that women are put out front to receive the recognition of all the decades of hard work that has been put in to establish a legacy in the armed forces.” -retired Master Gunnery Sergeant Carla Perez, USMC

Let’s meet one of these esteemed women, 28-year USMC veteran retired Master Gunnery Sergeant Carla Perez. MGySgt Perez began her career in the Marines on May 17, 1993, and retired on December 31, 2021. Her service included three deployments: Bosnia in 1996, Iraq in 2008-2009 and Afghanistan in 2010-2011. She was stationed in many places around the globe, including 29 Palms, California; Iwakuni, Japan; Camp Pendleton, California; Vancouver, Washington; Marine Corps Air Station, Mira Mar in San Diego and Camp Lejeune, North Carolina.

Although Perez was raised in a family of veterans, the military was not initially in her plans. She graduated high school and went on to college at the University of Montana but returned home to Oregon when she didn’t have the funds to continue her studies. There, she worked a few odd jobs until a recruiter found her and offered her the opportunity to join the Marine Corps. You can say the rest is history!

While serving in the Marines, Perez found that women progressed in the Marine Corps in both rank and job opportunities at a fair rate. She never felt as though being a woman held her back. Previously closed jobs in the combat arms MOS had opened, and women were assigned to traditionally male units. Early in that transition, women were doing combat supporting jobs, admin, supply

In 2008 for one year as their Logistics/Supply Chief. The unit was assigned a Civil Affairs mission. There were only a handful of women assigned to that battalion for the duration of that deployment.

Transitions can be difficult. Moving from a career in the military to civilian life is one of those challenging transitions. I asked Perez how she prepared for her retirement. She had been thinking about the transition for a few years before submitting papers to retire and felt as prepared as she could be. Perez is a few college courses shy of a BS in Criminal Justice and initially thought about returning to school at the beginning of her transition. Throughout her time in the Marine Corps, she worked in the Supply/Logistics field and felt that her resume would make her a strong candidate in either of those fields. She knew she had more to give beyond the last 29 years of her life as a Marine, and she was excited to see what opportunities awaited her.

Initially, she took a few months off to spend time with her family and relax. Everyone should take time off from the rigorous schedule the military requires of its service members to just exhale. She highly recommends this approach! In February 2022, she was given the opportunity to work for Liberty Military Housing. She currently holds the position of Director of Military Affairs, Southwest Marines, Housing. Her region encompasses Camp Pendleton, 29 Palms, Yuma, Colville and Kansas City — a few locations where she was stationed during her career.

I asked her how her military career prepared her for her current role in her civilian career. She responded, “Being a Marine and being a person of service was something I am very good at. I am flexible yet mission-oriented. I like to get things done and take care of people. This job is the perfect fit for me. My job responsibilities are very closely tied to the military and taking care of military families. I bridge the gap between our government housing partner and Liberty Military Housing. I am honored to be able to continue to be so closely connected to Marines and military families that live aboard our installations.”

I inquired about the advice she would give someone considering a career in the military or someone preparing to transition to the civilian sector. Perez replied, “Choosing a career in the USMC is like no other job in the world. Hard work will always be rewarded and not go unnoticed. Being a Marine is a tough job that comes with a lot of responsibility. Upholding and honoring traditions of all the men and women that have gone before us is something that sets Marines apart. There are very few Marines and even fewer female Marines — expect to work just as hard as all of those around you, if not harder, both men and women. There are so many intangible traits and feelings that make Marines who they are that cannot be explained — experiences and a sense of pride that cannot be compared to anything else. Being a good leader takes time and work. More energy and personal time spent away from your daily duties are what it takes to go the distance in the USMC. Working hard and staying focused is the best advice I can give.

”Perez continues, “Think ahead about your transition out of the USMC. A few years in advance, have a mental picture of what you want your life after to look like. Take the necessary steps to prepare to depart. It will have to be a fluid plan until you make your final decision. Be flexible and keep an open mind. You will have so much to offer the world, more than you can just write on a paper or summarize on a resume. You will have all the tools you need to make the move, don’t be afraid; just have a plan with a few options.

”And that, my friends, is proof that the long-standing slogan, “Once a Marine, Always a Marine,” is as true today as it was when Marine Corps Master Sergeant Paul Woyshner first shouted it. I enjoyed my time with MGySgt Perez and appreciated her insight into navigating the transition after a career in service to our country.

The Latinx Community’s Growing Influence

BusinessLifestyle

The United States is currently experiencing a massive demographic shift, led in large part by the nation’s Latinx population. This group is growing rapidly, quickly becoming the most culturally and economically influential community in the country.

According to the 2020 U.S. Census, the country’s Hispanic or Latinx population grew from 50.5 million in 2010 (16.3% of the U.S. population) to 62.1 million in 2020 (18.7%). That’s an increase of 23 percent. In fact, slightly more than half (51.1%) of the total U.S. population growth between 2010 and 2020 came from growth in the country’s Latinx population.

It is no surprise then, that Latinx people have a massive effect on the U.S. economy. Their buying power is expected to reach $1.9 trillion by 2023, according to a report from Nielsen. This is up from $213 billion in 1990, marking an over 200% growth rate, more than double the growth in buying power of non-Latinx consumers.

This community’s economic influence reaches all industries, and it is critical that businesses gain a deeper understanding of Latinx culture. Doing so will allow business leadership to both better support employees and more effectively appeal to customers.

Understanding the Hypercultural Latinx individual

Among young Latinx people, there has been a rise in what is known as the “Hypercultural Latinx.”

Hypercultural Latinx people are often first-generation Americans who straddle both U.S. culture and their parents’ native Hispanic cultures. This group feels deeply connected to both aspects of their identities and has, in a sense, created their own blended, hybrid culture. As Ilse Calderon, an investor at OVO Fund, wrote on TechCrunch, a Hypercultural Latinx person is “100% Hispanic and 100% American.”

So, what do they want to buy? While Latinx people are clearly not a monolith, there are a few key trends across the community. According to research in the PwC Consumer

Intelligence Series, the Latinx population is especially enticed by new tech products. They are active on TikTok and exceedingly more likely to use WhatsApp and other social media platforms than other groups.

Nielsen also found that 45% of Latinx consumers buy from brands whose social values and causes align with theirs. This is 17% higher than the general population. Latinx people also share strong family values, as well as pride in their distinct cultural heritages. That is why organizations must engage the Latinx community and invite Latinx people to share their experiences.

It is pivotal that business leaders understand that “Latinx” is not a single streamlined culture. Rather, it is a diverse mix of traditions, nationalities, and values.

Embracing these cultural nuances is a key to understanding Latinx audiences. Organizations must consider methods to appeal to distinct Latinx groups, rather than marketing to the group as a whole.

Cultivating and advancing Latinx talent in the workplace

It isn’t only consumers that businesses should be thinking about. Latinx talent has also accounted for a massive 75% of U.S. labor force growth over the past six years, according to Nielsen. Nevertheless, only 3.8% of executive positions are held by Latinx men, and only 1.5% of are held by Latinx women.

Clearly, companies have a lot of work to do to attract and cultivate Latinx talent—and it all starts with recruitment. To ensure a diverse work force, companies must utilize culturally competent recruitment strategies that not only make new positions appealing to a variety of job seekers, but also give every applicant a fair chance.

According to an article in Hispanic Executive, understanding cultural differences can help recruiters create job descriptions that more effectively appeal to different communities. For example, the Latinx community feels a more communal sense of identity, compared to the more individualistic sense of identity in European-American culture. Recruiters should keep this in mind when thinking about what necessary skills they are highlighting for available roles.

Click here to read the complete article on Bloomberg.

Veteran Kayla Blood Takes on Monster Jam World Finals® in Soldier Fortune®

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A mom, Monster Jam® driver and military veteran, Kayla Blood is a force to be reckoned with. She proudly served in the Louisiana Army National Guard for six years and now brings her tenacity to the dirt, competing in Monster Jam competitions around the world.

Kayla competes in Soldier Fortune®, a camo-clad, tank-inspired Monster Jam truck dedicated to the thousands of men and women in the U.S. Military around the world. During her six years of service in the Louisiana National Guard, Kayla served full-time in Force Protection. Just as her unit received word of deployment to Afghanistan, Kayla learned she was pregnant with her son and had to stay home in Louisiana. While she wanted to serve overseas, her son is her greatest blessing, and the Guard helped lead her to so many great experiences.

Kayla is also the first female National Guard veteran driver for Monster Jam, crashing through glass ceilings as she competes in a male-dominated sport. Kayla never turns down a competition, and her signature move if an attempt goes awry? Military pushups on the wreckage.

“I want to win fair and square,” says Kayla on competing against men. “I love being able to show little girls watching that they can do whatever they set out to do and to never back down from a challenge.”

Kayla Blood took her fiercely competitive talents to Monster Jam World Finals®, the series marquee event, which took place in Orlando May 21-22, 2022. Each year, Monster Jam World Finals highlights the best of the best in Skills, Racing, High Jump and Freestyle competitions. Drivers pull out their best moves and risk it all for the championship title.

“It’s truly an honor to drive Soldier Fortune in competitions around the world and to have done so at Monster Jam World Finals,” says Kayla. “Representing the brave men and women who have served the United States is a something I take great pride in doing.”

For more information on Monster Jam World Finals and Kayla Blood, visit MonsterJam.com/WorldFinals.

Chicago fundraiser ‘Ruck March’ supports veterans in need

DisabilityPTSDWellness

By Natalie Bomke, Fox 32

With Memorial Day around the corner, one Chicago veterans group is preparing for their biggest fundraiser of the year.

The daily average of veterans who die by suicide has dropped, but the pandemic put a huge dent in services.

The big event later this month aims to show veterans they are not alone.

The Chicago Veterans Ruck March is 17 miles and raises money for veterans in need — 17 miles representing how many veterans die each day from suicide.

“The Ruck March is basically bringing awareness and it’s also giving soldiers a therapeutic value that they can wear their lost soldiers picture, they can do it in their honor,” said Carlos Vega, Veteran Outreach and Events Coordinator. “And also bring awareness that PTSD is an issue and it needs to be addressed.”

For eight years, the organization Chicago Veterans has hosted 300 community events in 45 Chicagoland communities.

“This is all about keeping us together as a team. One team, one fight. We’re all fighting one mission. We’re all battling ourselves,” said Army veteran Armando Vega, Organizer of Veterans in Recovery.

Vega has been sober for more than eight years. Through Chicago Veterans, he launched the Veterans in Recovery program. Money from the fundraiser helps keep the program going.

“It’s all about paying it forward, helping others and ain’t nothing better than helping another brother or sister veteran,” Vega said.

Click here to read the full article on Fox 32.