Analytics. Logistics. Planning. Strategy. Putting those four ideals into practice would provide a strong cornerstone for the success of almost any business.
Those are the skills that Bill and Marie Mahoney bring with them as they each launch second careers as new franchise owners with Floor Coverings International, visiting customers’ homes in a Mobile Flooring Showroom stocked with thousands of flooring samples from top manufacturers. Having launched operations in late September, Floor Coverings International Midlothian serves clients throughout the greater Midlothian, Bon Air, Moseley and Chesterfield County areas.
Bill and Marie – both 56 and residents of Chesterfield – are retired United States Army Colonels with Bill retiring in 2015 after serving 30 years and Marie following in April 2020 after a 34-year career. Each were deployed to Afghanistan for one year. Bill later served as Director of Planning for the Virginia Department of Emergency Management. “It has been shown repeatedly that veterans make great small-business owners because of the skills and discipline learned in the military,” Bill said. “On top of that, women-owned businesses continue to grow at a rapid pace and Marie is excited to contribute to that growth.”
According to the U.S. Small Business Administration (SBA), there is about one veteran-owned company for every 10 veterans and veteran-owned businesses employ 5.8 million individuals. In addition, the number of women-owned businesses has increased by 21 percent over the past five years, more than double the increase of nine percent for all businesses, according to the most recent State of Women-Owned Businesses Report. Approximately 42 percent of American businesses are owned by women. “We were looking for a post-military business opportunity, and given our backgrounds, we both felt we couldn’t have been better prepared to own a Floor Coverings International franchise,” Marie said. “Plus, our son, Max (20), is working part-time for us while our daughter, Maura (16), helps behind the scenes with our social media.”
Of course, the COVID-19 pandemic has affected every part of our lives. However, Floor Coverings International utilizes a number of preventative safety precautions to keep both clients and franchise owners and their employees safe. “We are relatively pandemic-proof,” Bill said. “The desire for home improvements has actually grown tremendously this year as more consumers spend time in their homes and expend resources that might have otherwise been spent on travel and other activities.”
In Floor Coverings International, the Mahoneys found a company that has tripled in size since 2005 by putting a laser focus on consumer buying habits and expressed desires, its impressive operating model, growth ability, marketing, advertising and merchandising. Floor Coverings International further separates itself from the competition through its customer experience, made up of several simple and integrated steps that exceed customers’ expectations. “The Floor Coverings International business model is a one-stop shop that offers a higher level of customer service than many competitors,” Marie said. “Our Mobile Flooring Showroom provides our clients access to virtually unlimited flooring options.”
ABOUT FLOOR COVERINGS INTERNATIONAL
Norcross, GA-based Floor Coverings International has been ranked consistently as the No. 1 Mobile Flooring Franchise in North America by Entrepreneur Magazine. The 142 franchisees and their Design Associates offer a unique in-home experience with a mobile showroom that comes directly to the client’s door. More than 3,000 flooring choices are available to view in the home with and alongside existing lighting, paint, and furniture. The company will open several more locations throughout the U.S. and Canada through franchise expansion in 2021. For franchise information, please visit www.opportunities.flooring-franchise.com and to find your closest location go to www.floorcoveringsinternational.com.